A perfect place for advertising is a doctor’s waiting room or a freeway area full of prospective customers.There is even a special definition for attracting customers attention through digital signage in waiting rooms, called wait-warping, which makes them to watch digital content on displays thus reducing their frustration associated with waiting. A digital screen can provide information about estimated waiting or transit times.
Elevators and waiting areas in front of them, entryways and even restrooms are the still-points – places, where visitors spend “mandatory” time-out and ads placed there most often catch their undivided attention. Digital signs are a great mechanism for providing information to customers in showrooms adjacent to cars for sale. While waiting, one can receive information on new cars, prices, warranty and service packages, insurance information and other details useful to drivers. A wide range of animated eye-catching content can be broadcasted to the clients in the service area, shaping their buying decisions and increasing sales noticeably.
